Resale IQ / Blog
Sourcing · 5 min read

Seasonal Reselling Calendar — Don't Freeze Your Cash

We have 41 data points on New Balance 550.

Reselling is a seasonal business. Buy against the season, sell into it — but only if you can afford to hold. As of 14 September 2026, Jackets were the highest-value fast-moving category we track (199 departures in the last 30 days at an average €68), well ahead of Hoodies (199 departures in the last 30 days at €45) on price — which is exactly why coats bought cheap in summer and sold into winter carry the season's best margin. Here's the rhythm.

Buy low season, sell high season

Coats, knitwear and boots are cheapest in spring and summer, and sell best from October to January.

Shorts, dresses, swimwear and light trainers are cheapest in autumn/winter and sell from April to July.

Know what sells before you buy

Demand + whether to buy before cash sticks.

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The cash-flow trap

Holding stock for six months means your money earns nothing while you wait. Only buy far off-season when the discount is genuinely large — large relative to the brand's actual average sale price, not to retail.

Beginners should stay closer to the current season until cash flow is comfortable.

Year-round movers

Sneakers, denim, branded T-shirts and hoodies sell all year with milder seasonal swings — they're the backbone of a stable closet. Check brands clearing fastest right now if you're building that year-round base. Weekly volumes for sneakers, jeans and hoodies are published free.

Frequently asked questions

When should I buy winter clothes to resell?

Spring and summer, when prices are lowest, then list from October through January when demand peaks — but only if you can afford to hold the stock for months.

What sells all year round on Vinted?

Sneakers, denim, branded T-shirts and hoodies have relatively mild seasonal swings and form a stable, year-round base for a reselling closet.

Know before you buy.

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