Whatnot: pricing, features & alternatives (2026)
Reviewed by the Resale IQ data team · Last verified 4 Oct 2026 · Next check 3 Dec 2026 · How we check
Whatnot is a live-selling marketplace where sellers run video streams. On the schedule we model for the US, the seller pays an 8% commission on the item plus payment processing of 2.9% plus USD 0.30 (checked 4 Oct 2026).
Seller fees (checked 4 Oct 2026)
| Market | Seller commission | Other fees | Source |
|---|---|---|---|
| Whatnot US | 8% (any amount) on item | payment processing 2.9% plus USD 0.30 | Source: Whatnot seller fees and commissions schedule, read 4 Oct 2026 |
Not applicable: a marketplace charges per transaction, not a subscription. Checked 4 Oct 2026 on the vendor's own page. Each row models the default schedule our fee calculators use (usually the private-seller case). Business sellers, categories and seller levels can differ, so open the source link before relying on a row.
Calculator for each row: whatnot-us
What the fee pages show
What the fee page shows:
- Commission is a percentage of the item price in our model
- Payment processing is applied to item plus shipping
- The rate varies by category and tier, as the page notes
- Selling happens in live streams
Live selling changes the economics: the fee schedule is only one part, and time spent streaming is the other cost. The page we read states that rates vary by category and tier, so treat the 8% figure as the default case in our calculator rather than a promise for every item. Check the linked schedule for your category and then test a small stream before committing stock.
Who it is for, and who it is not for
Good fit: Sellers who are comfortable selling live on video and want a category-based commission schedule.
Poor fit: Sellers who do not want to stream, or who need an EU fee row: ours covers the US only.
Pros and cons
Pros
- Published seller fee and commission schedule
- Processing fee itemised
- Category and tier variation is flagged
- Modelled in our calculator
Cons
- Rates vary by category
- US only in our data
- Live format needs time commitments
- Fees can change
These come from the vendor's own pages and documentation, not from user reviews. No star rating or score is shown for this listing.
How it pairs with Resale IQ
Resale IQ does not cover Whatnot prices. Use the fee calculator to see net proceeds.
Check an item before you buy it
Resale IQ gives BUY, WATCH or SKIP and a maximum price for a named model, from Vinted EU asking prices and observed departures.
Run a free check →Related on Resale IQ: Fee calculators
Alternatives
- eBay: Varies by country and seller type
- Mercari: 10% selling fee
- Poshmark: USD 2.95 flat; 20% above USD 15
More in Marketplaces: Depop, Etsy, Grailed.
Frequently asked questions
What are Whatnot's seller fees?
On the schedule read on 4 Oct 2026, 8% commission on the item plus 2.9% and USD 0.30 payment processing. The page notes rates vary by category and tier.
Does the rate vary?
Yes. Our notes flag category and tier variation; open the linked Whatnot page for the current schedule.
Is Whatnot available in Europe?
Our fee data covers the US schedule only.
Sources and method
- Whatnot seller fees and commissions schedule, read 4 Oct 2026
Every price is copied from the page linked above on the date shown and is not converted between currencies. If a figure is not published we write "Not published". Method and corrections.
Is something wrong or out of date? Send a correction or claim this listing. Factual corrections with a vendor URL are applied within 5 business days.