Lacoste Reselling on Vinted: Jackets at €80 Average, Shirts Lead Volume

Volume and category breakdown

Of the 118 watched departures in the week to 14 September 2026, Shirts dominated at 62 exits averaging €27. T-Shirts added 20 departures averaging €21. Hoodies contributed 12 departures averaging €41. Jackets came in at 9 departures averaging €80 — the highest average of any Lacoste category and above the Vinted average for Jackets across most top-10 brands. Tracksuits rounded out the top five at 6 departures averaging €37.

Full Lacoste volumes are on /flip?utm_source=blog&utm_medium=ilink&utm_campaign=ilink_20260913&utm_content=to_flip and update weekly. The €33 brand average is structurally driven by Shirt volume; strip the Shirt category and the remaining departures average over €42. The sourcing question is whether you are building a Shirt volume play or targeting the high-ticket Jacket and Hoodie minority.

Buy-below by category

With Jackets averaging €80 at departure and Vinted modelling roughly a 5% platform deduction, the departure-net is around €76. Applying a 30% target margin gives a buy-below of approximately €53. Any Lacoste Jacket sourced below that price — correct condition and era — has a realistic margin at current departure prices.

Shirts at €27 average give a buy-below near €18. T-Shirts at €21 give a buy-below near €14. Hoodies at €41 give a buy-below near €27. Tracksuits at €37 give a buy-below near €25. The Jacket category is the clearest margin target; Shirts at buy-below €18 are viable as a high-volume charity shop play if sourcing costs are consistently below that floor.

Shirts: the volume engine and what drives €27

The €27 Shirt average for Lacoste is not uniform. It is anchored by the L.12.12 polo — Lacoste's core piqué cotton polo, produced in consistent colourways since 1933. On EU Vinted, the L.12.12 in classic colourways (white, navy, green, red) in sizes M and L exits reliably at €20–30 in very good condition. Larger sizes (2XL+) and harder colourways (specific pastels from limited seasons) can reach €35–45.

The sourcing trap: Lacoste produces significant volume for outlet and multi-brand retail at slightly reduced quality markers. Outlet-edition polos have the same external branding but lighter fabric and different care label formatting. Buyers on Vinted are not always able to detect this at purchase, but returns and disputes rise with repeat outlet sourcing. Checking the fabric weight and the croc detail sharpness (the embroidered crocodile on outlet pieces tends to have blurrier edge definition) is the practical field check.

Jackets: €80 average and what reaches that price

Lacoste Jackets at €80 average are driven by a specific subset: the BH5456 and related padded bomber silhouettes from 2020–2024 in clean condition, full-zip tech-fabric pieces from the Sport and LIVE lines, and classic Harrington cuts in the heritage colourways. The €80 figure includes outliers — archive Lacoste tracksuit jackets from the 1970s–1980s with original velour detailing that can exit at €120–180 — but the mainstream signal is clean contemporary outerwear.

Condition tolerance is low for Jackets: a zip defect or lining wear drops the exit price below the sourcing floor. The buy-below of ~€53 applies only to pieces that will photograph well and list credibly at €75+. A Lacoste Jacket sourced at €40 with a stiff zip is not a €80 listing; it is a €45 listing at best, which leaves no margin.

Hoodies: above-average exit and the colourway premium

At 12 departures and €41 average, Lacoste Hoodies are the second-highest average category and sit above both Nike Hoodies (€23) and Diesel Hoodies (€20) on a per-unit basis. The premium reflects Lacoste's positioning: the SH9623 and related full-zip fleece cuts in premium colourways (navy, dark green, burgundy) maintain €35–50 exit prices because buyers view them as durable basics with brand credibility.

Sourcing signal: Lacoste Hoodies with the full embroidered croc (not the smaller printed badge) command a premium. The embroidered version is the mainline product; the printed badge is common in diffusion lines and gift-set adjacents. This is visible on the listing photo when the lighting is adequate — offer for the embroidered version, pass on or negotiate hard for the badge version.

Authentication and condition checks

Lacoste counterfeits are common at the Shirt level. Checks: the embroidered crocodile should have clean edge definition with the tail curving upward cleanly — blurry edges, incorrect proportions, or a flat tail are common fake markers. The interior label should read 'Lacoste' with the correct typeface and include country of origin; generic 'Made in China' labels without factory codes are a flag on items claiming vintage French origin. The mother-of-pearl buttons on L.12.12 polos should have a slight iridescence — plain white plastic buttons are a counterfeit tell.

Condition priority: for Shirts, check collar and cuff pilling (the most visible wear on piqué cotton at resale), check for deodorant staining on the underarm interior of light colourways, and check that the front placket buttons are all present and undamaged. For Jackets: check zip operation from both ends, check lining at the cuffs (common fraying point), check the croc badge or patch for lift at the edges.

Frequently asked questions